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Blogs Articles

Blogs Are For More Than Just SEO

There are many benefits to publishing a business blog and improved search engine visibility is one of the most popular.  It’s pretty common advice to hear: start a blog and the fresh content will attract links, improving your search results.  Such tactical advice can be very effective.

People Don’t Trust Your Blog

Forrester Research has released a report (you must fill out a form to get it) that details how much people trust different information sources. At the top of the list is email from people they know. At the bottom are company blogs. This is precisely why company blogs should be treated more like emails to friends.

How Will You Make Change?

Talk about social media and many people automatically think of its business uses. While it’s as good a tool for individuals as it is for business, most social media talk at the moment is how it can benefit businesses. I’m as guilty as the next person for this, as it’s an area I always recommend clients both new and existing take a serious look at.

Google Blog Search Indexing Content Differently
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Google Blog Search has undergone some changes in how it indexes content. Before, it indexed content from RSS feeds, but now it is going for full content from pages.

Blogs As Credible News Sources?

While I would suspect that the findings of a MediaPost Research Brief come as no surprise I do think there are some questions that may be considered as a result.

TypePad’s Blogger Bailout For Laid-Off Journalists
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Anil DashTypePad has introduced a "bailout" program for journalists who have been laid off or expect to be.

Nobody Killed the Blogosphere
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The Blogosphere’s different, that’s for sure. But dead? Wounded? A ghost town of aging hipsters, unmotivated slackers, and sellouts? Look, if the Blogosphere’s dead then so’s every college campus in America.

How Many Sites Are On the Internet?
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If there is any accuracy to data released by Netcraft, then the Internet has about 182,226,259 sites.  That’s 948,000 more than a month ago.

Netcraft looks at the number of sites hosted on the different top servers. The following graph represents market share for top servers across all domains from August 1995 to October 2008:

Most Political Blog Visitors Conservative
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If news consumers are indeed upset with the “liberal elite media” and the “liberal regular media,” as Tina Fey, portraying Sarah Palin, put it last week, then the Internet has provided a robust alternative. In fact, as network television ratings slump, comScore says visits to “standalone” political and news websites and blogs are booming, and it looks like the conservatives are winning.

At least in September. A lot can change in a few weeks.

Bloggers Spill Canadian Election Beans
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Canada’s a big country, spanning six time zones, so when an election takes place, results from one end can come in well before the other side’s done voting.  Some bloggers recently created a hubbub by ignoring this situation.

WordPress Creators Acquire PollDaddy
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Integrating polls into your WordPress blog just got easier. WordPress creators Automattic have acquired poll and survey service PollDaddy.

Bloggers Eat Up Questionable Obama Interview
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The right side of the blogosphere is in a snit over a phone interview of Michelle Obama posted by African Press International. Only thing is, the Obama campaign says it’s a complete fabrication.

Technorati Tests New Ad Network

Technorati announced that it has acquired El Segundo, California-based self-serve advertising network AdEngage in an all-stock transaction, the details of which have not been disclosed. This comes about two months after Technorati’s acquisition of BlogCritics.

Discussing Issues On Poverty, Through Blogs

"Remember the poor, it costs nothing" — Josh Billings

The Value Of A Link
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Pricing a Link

When trying to understand the value of a link a variety of factors can be considered, including:

Size Doesn’t Always Matter, Authority Does.
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Bankaholic is a one-man WordPress blog run by 22-year-old Johns Wu, who just got the deal of a lifetime when he sold it to BankRate for $15 million, proving that blogging dreams really can come true.

The Journey to a $15 Million Blog Sale
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BankaholicAs all WebProNews readers are probably aware by now, Bankaholic, a blog run by 22-year-old Johns Wu was sold to BankRate.com for $15 million, a price some people find shockingly high, but enough to change a man’s life dramatically. We’ve covered this inspirational story extensively since we first learned of it.

Does Steve Jobs Have Nine Lives?

Although I have ruthlessly defended new media’s potential for legitimacy as a news source, nobody said citizen journalism was a flawless concept. Today a story was posted at iReport.com claiming that Apple CEO Steve Jobs had suffered a severe heart attack. He did not.

Twitter Election Site Highlights New Media’s Relevancy
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Last night Twitter launched an Election site that features Tweets involving the presidential and vice presidential candidates rolling in almost faster than you can read them. In Twitter’s words, "We’re filtering hundreds of Twitter updates per minute to create a new source for gathering public opinion about the presidential election and a new way for you to share your thoughts."

Technorati Releases State of the Blogosphere
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It’s kind of astonishing how swiftly society can shift these days. In 2005, when I started covering this industry, the guys at the local pub would look over the tops of their sports sections with blank or puzzled faces if you uttered the word “blog.”

BlogWorld Expo: State of the Blogosphere Address
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BlogWorldWebPronews anchor Abby Prince-Johnson was present for the State of the Blogosphere Address and Opening Keynote session at BlogWorld on Saturday.