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102 Ways to Make Your Blog Not Suck
  1. Make sure a new visitor can discern the who, what, where and why of your blog within three seconds
  2. Write original content
  3. Make your posts scan-able
  4. Use pictures and other visual content
  5. Use a custom theme
  6. Have easy and multiple subscribe options
  7. Include blog author information
  8. Don’t use too many categories