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	<title>WebProNews &#187; Blackle</title>
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		<title>Google Shines A Light On Blackle&#8217;s Inefficiency</title>
		<link>http://www.webpronews.com/google-shines-a-light-on-blackles-inefficiency-2007-08</link>
		<comments>http://www.webpronews.com/google-shines-a-light-on-blackles-inefficiency-2007-08#comments</comments>
		<pubDate>Thu, 09 Aug 2007 17:39:07 +0000</pubDate>
		<dc:creator>Doug Caverly</dc:creator>
				<category><![CDATA[Search]]></category>
		<category><![CDATA[Blackle]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[Conservation]]></category>
		<category><![CDATA[Google]]></category>

		<guid isPermaLink="false">http://www.webpronews.com/?p=39668</guid>
		<description><![CDATA[<p>When you go into a grocery store, you shut your car off - letting it idle would waste gas (and invite thieves).&#160; When you pause at a stop sign, you leave your car on - restarting it after one second would just waste time and energy.&#160; And although these examples are rather obvious, Google&#8217;s now addressing the reasons behind Blackle, a dark search engine and would-be electricity saver.<br />
<br />
]]></description>
			<content:encoded><![CDATA[<p>When you go into a grocery store, you shut your car off &#8211; letting it idle would waste gas (and invite thieves).&nbsp; When you pause at a stop sign, you leave your car on &#8211; restarting it after one second would just waste time and energy.&nbsp; And although these examples are rather obvious, Google&rsquo;s now addressing the reasons behind Blackle, a dark search engine and would-be electricity saver.</p>
<p><span id="more-39668"></span> We first <a title="Dark Google Delivers Energy Savings?" href="http://www.webpronews.com/topnews/2007/07/10/dark-google-delivers-energy-savings">documented</a> Blackle&rsquo;s existence about a month ago.&nbsp; At the time, it was believed that CRT monitors would require less power to display the site&rsquo;s black background, and new testing has confirmed that principle.&nbsp; But the savings aren&rsquo;t that impressive, and they&rsquo;re lost when LCDs are in use.</p>
<p>&ldquo;We applaud the spirit of the idea, but our own analysis as well as that of <a title="&quot;Does a Darkened Google Really Save Electricity?&quot;" href="http://blogs.wsj.com/numbersguy/does-a-darkened-google-really-save-electricity-104/">others</a> shows that making the Google homepage black will not reduce energy consumption,&rdquo; writes Bill Weihl, Google&rsquo;s &ldquo;Green Energy Czar,&rdquo; on the <a title="&quot;Is black the new green?&quot;" href="http://googleblog.blogspot.com/2007/08/is-black-new-green.html">Official Google Blog</a>.&nbsp; &ldquo;To the contrary, on flat-panel monitors (already estimated to be 75% of the market), displaying black may actually increase energy usage.&nbsp; <a title="&quot;Blackle vs Google power savings - the final test&quot;" href="http://techlogg.com/content/view/360/31/">Detailed results</a> from a new study confirm this.&rdquo;</p>
<p>Yet throughout the post, Weihl stresses the importance of efficiency, and he goes on to give several more effective tips (&ldquo;turn down the brightness on your monitor&rdquo; might be the least obvious of them).&nbsp; And lest we all forget &#8211; saving energy helps the environment and your pocketbook.</p>
<p>It seems that Blackle&rsquo;s not the best path to those savings, however.&nbsp; A good searcher shouldn&rsquo;t spend much time at the engine itself, anyway, and Blackle&rsquo;s text is annoyingly difficult to read.</p></p>
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		<title>Dark Google Delivers Energy Savings?</title>
		<link>http://www.webpronews.com/dark-google-delivers-energy-savings-2007-07</link>
		<comments>http://www.webpronews.com/dark-google-delivers-energy-savings-2007-07#comments</comments>
		<pubDate>Tue, 10 Jul 2007 16:32:31 +0000</pubDate>
		<dc:creator>Doug Caverly</dc:creator>
				<category><![CDATA[Search]]></category>
		<category><![CDATA[BigMouthMedia]]></category>
		<category><![CDATA[Blackle]]></category>
		<category><![CDATA[Energy Savings]]></category>
		<category><![CDATA[Google]]></category>

		<guid isPermaLink="false">http://www.webpronews.com/?p=39016</guid>
		<description><![CDATA[<p>When it comes to saving money, small amounts matter - spending a mere five bucks on lunch, five days a week, amounts to $1,300 per year.&#160; In terms of saving energy, the same idea applies, and so Blackle - a dark version of Google - was born.<br />
<br />
]]></description>
			<content:encoded><![CDATA[<p>When it comes to saving money, small amounts matter &#8211; spending a mere five bucks on lunch, five days a week, amounts to $1,300 per year.&nbsp; In terms of saving energy, the same idea applies, and so Blackle &#8211; a dark version of Google &#8211; was born.</p>
<p><span id="more-39016"></span><a title="Blackle Home Page" href="http://www.blackle.com/"> Blackle</a> operates on the principle that displaying a black computer screen requires less energy than showing a white screen.&nbsp; This only holds true when CRT monitors are involved, but &ldquo;an all white web page uses about 74 watts to display, while an all black page uses only 59 watts,&rdquo; according to <a title="Idea Of Black Google Explored" href="http://ecoiron.blogspot.com/2007/01/black-google-would-save-3000-megawatts.html">Mark Ontkush</a>.</p>
<p>Ontkush was cited two months ago in an article by <a title="Blackle Coverage Begins" href="http://www.treehugger.com/files/2007/05/black_google_sa.php">TreeHugger</a> about Blackle.&nbsp; Since, then, Blackle has been mentioned by the <a title="Black Google Coverage" href="http://www.brisbanetimes.com.au/articles/2007/06/13/1181414342180.html">Brisbane Times</a> (an Australian publication), <a title="Black Google Coverage" href="http://www.bigmouthmedia.com/live/articles/blackle-the-green-google.asp/3891/">bigmouthmedia</a> (a UK company), and the <a title="Black Google Coverage" href="http://www.hindustantimes.com/StoryPage/StoryPage.aspx?id=d337c2ad-915a-469e-a001-4a020106965e&amp;&amp;Headline=Blackle%3a+the+dark+side+of+Google">Hindustan Times</a> (which is based in India) &#8211; word is definitely spreading.</p>
<p>And from a pure &ldquo;search&rdquo; standpoint, there&rsquo;s no reason for it not to; Blackle&rsquo;s design is very similar to Google&rsquo;s, and the search results are identical.&nbsp; Getting used to the gray-text-on-black-background is difficult, however, and many people (including your humble author) have found it harder to read then the traditional black-on-white.&nbsp; Time wasted due to squinting may make up for the slight difference in power levels.</p>
<p>Still, given Google&rsquo;s interest in conservation, it&rsquo;s interesting to see what people have done with the engine in the environment&rsquo;s name.</p></p>
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