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Yahoo Sees 3x Jump In Firefox Searches With Browser Update Yahoo Sees 3x Jump In Firefox Searches With Browser Update

As you may know, Yahoo recently entered a five-year partnership with Mozilla to see Yahoo Search become the default search experience in Firefox. This is a big deal in search because the browser has had Google in this spot for …

Yahoo Bing Network Search/Click Volumes Double YoY Yahoo Bing Network Search/Click Volumes Double YoY

Yahoo Search has been making headlines lately thanks to a five-year partnership with Mozilla, which sees the search engine become the default in the Firefox browser. The version that implements this just came out this week. When Yahoo released its …

Microsoft Office Ditches Clip Art For Creative Commons Images From Bing Microsoft Office Ditches Clip Art For Creative Commons Images From Bing

Microsoft has faced the facts that nobody really wants to use lame clip art in the year 2015. As this year draws to a close, so does the era of clip art for Microsoft Office. Now, users are going to …

Google Has Some Right To Be Forgotten Guidelines To Work With Google Has Some Right To Be Forgotten Guidelines To Work With

As we here in the U.S. were entering holiday mode last week, official “Right to Be Forgotten” guidelines made their way to the public over in Europe. These come from the Article 29 Working Party, which is made up of …

Bing Reveals Top Searches Of 2014 Bing Reveals Top Searches Of 2014

Bing has released its top searches of 2014. “Each year, billions of searches on Bing.com reveal the people, moments and events that captivate people‚Äôs attention,” a Bing spokesperson tells WebProNews in an email. “From celebrities, to sports controversies, to top …

Could Google Lose Apple Like It Lost Firefox? Could Google Lose Apple Like It Lost Firefox?

Google may be in danger of losing a major deal for its search engine, which could result in a reduction in market share. Google has already lost out to Yahoo as the default search engine for Mozilla’s Firefox browser in …

Bing Launches Homepage Improvements Bing Launches Homepage Improvements

Microsoft announced that it will now feature high-definition images on its home page, as well as new image captions, customization features and quick access to Office Online. The daily homepage image will be wide-screen and HD (1920×1080 pixels). “We get …

Yahoo Takes Major Search Partner Away From Google Yahoo Takes Major Search Partner Away From Google

Yahoo may have lost its way in search over the years, but it would appear that CEO Marissa Mayer is determined to bring search back to the forefront. Going to head with her former employer in its specialty may not …

Bing: We’re Not Giving Up On Search [Updated] Bing: We’re Not Giving Up On Search [Updated]

Update 2: Asked for additional comment or further clarification on Stefan’s comments, the spokesperson says, “We have nothing further to share.” Update: The initial headline to this article was “Bing Abandons Hope Of Competing With Google (In ‘Pure’ Search)”. Bing …

Bing Ads Get Targeting Changes, App Extensions Bing Ads Get Targeting Changes, App Extensions

Microsoft rolled out tablet-related device targeting changes for Bing Ads last month, putting PC and tablet targeting together across campaigns. Now, device targeting is changing some more. Bing is eliminating explicit mobile device targeting. Microsoft’s Gyan Trivedi explains, “Advertisers will …

Bing Ads Get Universal Event Tracking Bing Ads Get Universal Event Tracking

Microsoft announced the general availability of Universal Event Tracking for Bing Ads to advertisers worldwide. This lets advertisers create and track various performance metrics associated with conversions with one tag. A spokesperson for the company tells WebProNews it “lays the …

Report: Yahoo/Bing Sees Biggest Paid Search Market Share Increase In 5 Years Report: Yahoo/Bing Sees Biggest Paid Search Market Share Increase In 5 Years

The search alliance between Yahoo and Bing saw its biggest market share increase against Google in five years in Q3, in terms of paid search in the U.S., according to a new report from IgnitionOne. The report says the partnership …

Bing Ads Launches Enhanced Sitelinks Bing Ads Launches Enhanced Sitelinks

Microsoft announced the launch of Enhanced Sitelinks for Bing Ads, two years after Google made its version available to the world. Microsoft has been piloting the feature with a few advertisers over the several months, and says performance has been …

Bing Ads Gets Close Variants In Exact Match Bing Ads Gets Close Variants In Exact Match

Microsoft announced that it is rolling out the inclusion of close variants in exact match for Bing Ads in the U.S. This means exact match will now include minor grammatical variations like plurals, abbreviations, acronyms, spacing, and misspellings. Microsoft’s Matt …

Bing Adds A Couple Features For iOS 8 Bing Adds A Couple Features For iOS 8

Apple released iOS 8 last week, and many apps are adding features that take advantage of its specific capabilities. These include Microsoft’s Bing app, which has added a new translation feature and the ability to put Bing’s daily homepage image …

Bing Ads Lets You Share Negative Keyword Lists Among Campaigns Bing Ads Lets You Share Negative Keyword Lists Among Campaigns

Microsoft announced that you can now share negative keyword lists between campaigns in Bing Ads. You can do this with the Bing Ads Editor, the web interface, or the API. “Gone are the days of manually copying negative keywords between …

Bing Gives Image Search A Makeover Bing Gives Image Search A Makeover

Microsoft announced that it’s rolling out a new user experience for Bing Image Search, which adapts based on query, resolution, and interaction. Here’s what it looks like: Image results will now expand to the full width of the screen, and …

Bing Ads Get New Dynamic Sitelinks Feature Bing Ads Get New Dynamic Sitelinks Feature

Microsoft announced a new Dynamic Sitelinks feature for Bing Ads, which it says can help improve relevance and click-through rates for SMB advertisers. Once again, Bing is following Google’s lead on ads, as the search giant launched a similar feature …

Bing Ads Get Better Location Targeting, Ad Scheduling Bing Ads Get Better Location Targeting, Ad Scheduling

Microsoft announced some updates to Bing Ads aimed at improving location targeting and ad scheduling. Now included are: ad scheduling in fifteen-minute increments, zip code targeting and exclusion, radius targeting improvements, a new geo location report, user experience improvements for …

Bing Reveals URL Keyword Stuffing Spam Filtering Bing Reveals URL Keyword Stuffing Spam Filtering

Bing revealed in a blog post this week that it rolled out an update to its algorithm a few months ago that targets URL keyword stuffing. They had alluded to such an update in another recent post. Igor Rondel, Principal …

Microsoft Gives MSN A Big Overhaul Microsoft Gives MSN A Big Overhaul

Microsoft announced a new rebuilding of MSN, which is geared toward a “mobile-first” and “cloud-first” experience. The top of the page includes quick access to what Microsoft is calling the “Services Stripe,” which includes email, OneDrive, OneNote, Facebook, Twitter, Office …