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Behavior Articles

Amazon & Behavior – Predictive Targeting

New Scientist is reporting on patents filed by Amazon on March 8th that will (do?) allow the online retail giant to extract keywords …

SES: Search Behavior

I love looking at the various surveys and studies that float around in the search space. So you can imagine the drool running down my chin, at the thought of the “Search Behavior” session.

Search Engines and Consumer Behavior

When web sites are developed with an e-commerce system they typically do not have unique names for each page, if they are using dynamic solutions. Other solutions require creating web pages that promote the products placed on that page; and, again they don’t have the name of the individual products. These solutions don’t help much for various reasons.

The Internet: One Big Marketing Channel

Whether you’re a designer or a marketer, understanding user behavior should be a top priority. That was what compelled me to write my article exploring some recent studies on search engine user behavior patterns. And, with questions now flowing through my mind, I picked up the phone and called Gord Hotchkiss, President and CEO of Enquiro, one of the companies that have been studying search behavior.

Inside the Mind of the Searcher Part II: Search Behavior Explored

I’ve have to say I’ve been amazed by the response we’ve had to our first forays into researching the behavior patterns of internet searchers. Since we released them in March and April, almost 3000 marketers have downloaded our two white papers. They’ve been quoted in dozens of forums and blogs. Articles have been written in almost every major search engine marketing portal. And it seems that our message is getting through to more people.

Search Bots Behaving Badly

In a classic bit of Internet history (1998/12/30), a newsgroup member explained the GoogleBot to a poster complaining of its rude behavior.

HTML Client for Web Services using DHTML Behavior

In this example we will access a Web Service created in C# from an HTML client. The client does not use .Net Framework directly and instead accesses the Web Service functionality using the DHTML behavior.

PR: Behavior Modification Specialist

While awaiting economic recovery, business needs to attract the attention of its most important external audiences in a more targeted and focused way. Primarily to impact the perceptions of those key outsiders so that resulting behaviors help those managers achieve their objectives.

Tracking Reader Behavior

Reader question: “I have placed photos and links to my books (on my web site) in my newsletter. Thanks to the tracking information I receive, I can tell who has clicked through to view the books. I was thinking that maybe in a month or so, I should send these few folks an email offering 20% off my books. Not mentioning that I know they clicked through, of course.”

Bob Nelson on Recognition: Why Managers Dont Recognize Their Employees

Although the concept of positive reinforcement and the related principle that you get what you reward are well-founded in the psychology literature, the effective use of positive reinforcement by practicing managers is uneven and often totally lacking in day-to-day business operations. My Ph.D. study explored the conditions that enable or inhibit the use by managers of non-monetary recognition (NMR).

The Study

The Wonders of Wordtracker: . . . it’s more than a hunt for keywords

For me personally, Wordtracker.com is not just a tool for looking up keywords. Sure, that’s one good use for it, but what I want to distinguish is another influential and exciting use for Wordtracker as an SEO resource.

Got Any Modern-Day Dinosaurs at Your Office? Examples of Reptilian Behavior in the Workplace

The reptilian brain, our oldest brain, operates at the level of survival instinct. It’s the life of easy choices — Can I eat it? Will it eat me? Can I mate with it? This brain regulates basic life functions, generates strong primitive emotions needed for survival (lust, fear, aggression, disgust), doesn’t take orders, and is so far away from “executive central” (the neocortex) it doesn’t even know we have one. It is also the seat of addiction; you don’t use it, it uses you until and unless you get conscious and learn some EQ. Unmanaged it results in “poor judgment,” so increase your awareness and EQ to learn how to incorporate this vital but sometimes troublesome source of knowledge into your life.