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Apple Gets EU Approval For Beats Acquisition, Is Reportedly About To Buy Swell Apple Gets EU Approval For Beats Acquisition, Is Reportedly About To Buy Swell

Apple’s acquisition of Beats has gained approval from the European Commission. The Commission concluded that the combination of these businesses does not raise any competition concerns because their combined market share is low, and because the two companies themselves aren’t …

Beats Headphones Banned at World Cup, But That’s Not All Bad from a Marketing Standpoint Beats Headphones Banned at World Cup, But That’s Not All Bad from a Marketing Standpoint

You won’t see any stars wearing Beats by Dre headphones on the pitch or at press conferences during the 2014 World Cup, but that doesn’t mean that Beats aren’t enjoying a nice marketing opportunity. As Reuters reports, FIFA has banned …

Trent Reznor Will Remain With Beats Music

Trent Reznor is not leaving the Beats Music company. Last week, Apple announced that they would be purchasing Beats Music and Beats Electronics for $3 billion, and founders Jimmy Iovine and Dr. Dre would be joining the company. However, there …

Apple Officially Announces Beats Acquisition Apple Officially Announces Beats Acquisition

You knew it was coming, but now it’s official. Apple just made the announcement that it has agreed to acquire Beats Music and Beats Electronics. Co-founders Jimmy Iovine and Dr. Dre will be joining the company. The price is approximately …

Apple Is Buying Beats Because It Has an Assload of Money (Says Funny or Die)

The big rumor in the tech world this week is that Apple is in talks to acquire Beats Electronics, makers of the Beats by Dre headphones and recent launcher of a streaming music service. The news came out of left …

Dr. Dre Beats Deal: An Apple For Dre Keeps The Dr. Well Paid

Those who “forgot about Dre”, will remember him well after his recent Beats deal with Apple When he and Interscope buddy Jimmy Iovine came up with the idea for the Beats by Dr. Dre headphones in 2008, the invention was …

Apple Said To Be Close To Acquiring Beats For $3.2 Billion (Plus An Awesome Video With Dre Celebrating With Tyrese Gibson) Apple Said To Be Close To Acquiring Beats For $3.2 Billion (Plus An Awesome Video With Dre Celebrating With Tyrese Gibson)

Apple is said to be in talks to buy Beats Electronics (of Beats by Dre fame) for $3.2 billion, which would be Apple’s largest-ever acquisition and make Dr. Dre the richest rap star in the world, according to Forbes. He’s …

Beats Music Streaming Service Launches on January 21 Beats Music Streaming Service Launches on January 21

The streaming music service industry is about to get yet another large player. Beats Electronics this weekend announced that’s its new streaming music service, Beats Music, will be launching on January 21. Customers can go ahead and reserve their screen …

Beats Music Is Coming ‘Within the Next Few Months’ Beats Music Is Coming ‘Within the Next Few Months’

Beats may be known for their headphones, but soon they want you to know them for their music streaming platform, Beats Music. President Luke Wood recently told The Next Web that he plans on launching the much-anticipated service “within the …