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AutoTrader.Com Reveals Impact Of Superbowl Ads

Cadillac, Toyota, Acura, BMW, Hyundai, Audi, Fiat, Kia, Chrysler, Chevrolet, and Volkswagen all had ads during the Superbowl this year, but did they have an impact? Were they worth the money they spent on the ads? An infograph by AutoTrader.Com reveals the some answers to these questions: Probably the most interesting is the Fiat 500, apparently over 65% of the …

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Chrysler Makes Deal With Search Sites

Pre-owned, secondhand, “lightly wrecked” – there are all sorts of euphemisms to describe cars that aren’t new.  Chrysler’s got a fresh one – “brand spankin’ used” – and, perhaps more importantly, the company has also struck a deal with four “used-vehicle search engines.”

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