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Apple Donates $50M to Further Racial & Gender Diversity in Tech Apple Donates $50M to Further Racial & Gender Diversity in Tech

Fresh off its big smartwatch event, Apple is donating more than $50 million to groups that help promote diversity in the workplace. Specifically, Apple is donating to the Thurgood Marshall College Fund, a non-profit that aims to help students at …

Is the Apple Watch For You? Is the Apple Watch For You?

Back in September, Apple unveiled the Apple Watch at a big event, which also saw the introduction of the latest iPhone models. Six months later, the company just held another event talking about it more, and mostly telling us things …

HBO Now: Apple Exclusive, $15 a Month, Launching in April HBO Now: Apple Exclusive, $15 a Month, Launching in April

Rumor had it that HBO’s long-awaited standalone streaming service, thought to be called HBO Now, could launch as an exclusive partnership with Apple. Today, that was confirmed at Apple’s “Spring Forward” event. See you in April, @iTunesTV @AppStore #HBONOW pic.twitter.com/aS7o1Zkrxu …

Apple Watch Event to Take Place March 9 Apple Watch Event to Take Place March 9

It feels like a long time since the last Apple event, right? No? Well, Apple has something to say – so watch out world. Apple is holding an event on March 9 at the Yerba Buena Center for the Arts …

Apple Emoji Will Soon Be Much More Diverse Apple Emoji Will Soon Be Much More Diverse

Apple’s emoji options are about to get much more diverse. The company has given developers a new beta of OS X, and inside contains a bunch of new, racially diverse emoji characters. In the new build, many of the human …

Apple Stores Revamp: Are They Getting Even Swankier? Apple Stores Revamp: Are They Getting Even Swankier?

One could say that Apple, and thus its many retail stores, already cater to the wealthy – or at least those with a bit of disposable income. But could Apple make its stores feel even more exclusive – especially ahead …

Apple Puts $848M into Solar Farm, the Current Largest Commercial Clean Energy Deal Apple Puts $848M into Solar Farm, the Current Largest Commercial Clean Energy Deal

Apple has announced plans to construct a giant solar farm that it says will power all of its California operations – and then some. Apple is partnering with First Solar, the company behind Monterey County’s California Flats Solar Project. The …

Apple Wants to Give Cordcutters Live TV Too: Report Apple Wants to Give Cordcutters Live TV Too: Report

Apple, who has had a fair amount of success selling hardware that lets users stream TV shows and movies, is now considering stepping into the role of content gatekeeper. A report from Re/code, citing various industry executives, says that Apple …

Yahoo Really Wants That Apple Deal Yahoo Really Wants That Apple Deal

Yahoo made some big waves in late 2014 when it partnered with Mozilla to replace Google as the default search experience in Firefox. Apple’s similar deal with Google is near its expiration, and Yahoo CEO Marissa Mayer seems really interested …

‘Steve Jobs’ Cast Confirmed: Michael Fassbender to Star, Filming Begins ‘Steve Jobs’ Cast Confirmed: Michael Fassbender to Star, Filming Begins

Shooting for Universal Pictures’ Steve Jobs biopic (formerly Sony Pictures’ Steve Jobs biopic), has officially begun – and with that, the official cast has been announced. No real surprises here, as Michael Fassbender will play Jobs. Kate Winslet will play …

Apple Pay Coming to 200K Vending Machines, Parking Stations Apple Pay Coming to 200K Vending Machines, Parking Stations

Apple and USA Technologies have just entered into a partnership that will make the company’s mobile payment solution, Apple Pay, available in over 200,000 self-service retail locations. What do they mean by “self-service retail locations”? Things like vending machines, laundry …

Wow, There Are A Lot Of Services Using Yelp Data Wow, There Are A Lot Of Services Using Yelp Data

Yelp just announced a pretty significant milestone. It now has over 100,000 developers using its API to integrate its data into their products. Regardless of whether or not consumers actually turn to the Yelp app or Yelp.com to find business …

Guess How Much App Store Developers Have Earned Guess How Much App Store Developers Have Earned

Apple announced some new numbers for the App Store, as it has reached some new milestones. First off, during the first week of January, customers spent about half a billion dollars on apps and in-app purchases, while New Year’s Day …

Apple Watch Launch Reportedly Set for March Apple Watch Launch Reportedly Set for March

We’ve known that Apple plans on launching the most talked-about wearable of the new year during the first half of 2015, and a new report suggests that the company is looking to March. 9to5 Mac quotes the ubiquitous “sources familiar …

TapSense Announces Ad Platform For Apple Watch TapSense Announces Ad Platform For Apple Watch

Mobile ad exchange TapSense announced the launch of what it says is the industry’s first programmatic ad platform for the Apple Watch, even before the device itself is released. The platform utilizes hyper-local targeting, Apple Pay, and some ad formats …

Apple Pay Headed To UK Banks, NYC Parking Tickets Apple Pay Headed To UK Banks, NYC Parking Tickets

Apple is just getting started with its payments product Apple Pay. It’s looking like 2015 is going to be a big year for it as more and more institutions and businesses adopt it. We already learned that Chevron, which already …

Chevron Readies Apple Pay At The Pump Chevron Readies Apple Pay At The Pump

One day in the not too distant future, you may be able to pay for gas at Chevron stations with your iPhone right at the pump. Chevron recently tweeted this (via MacRumors): @SingAsana We are working alongside Apple to develop …

Google Launches Show For iOS Developers Google Launches Show For iOS Developers

Google is making an effort to get iOS developers more interested in Google’s offerings on the platform. Obviously Google generally focuses on Android developers, but given that the company has plenty to offer iPhone and iPad users, it makes a …

Classic iPods Are So Hot Right Now Classic iPods Are So Hot Right Now

They say you don’t know what you’ve got, ’till it’s gone. The iPod Classic – you know, that mp3 player that relies on a click-wheel and only plays music (it can’t make phone calls?) – is apparently in high demand. …

The First Apps From The Big Apple IBM Partnership Are Here The First Apps From The Big Apple IBM Partnership Are Here

Back in July, Apple and IBM announced a partnership to bring the latter’s big data and analytics capabilities to iPhone and iPad with over 100 industry-specific enterprise solutions. These would include native apps for both devices, IBM cloud services specifically …

Chromebooks Overtake iPads In Education

In early 2012, Google announced that its Chromebooks for Education initiative was already a success. Later that year, the tech giant took it a step further by making Chromebooks available to schools for only $99. Now the laptops have become …