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Anchor Intelligence
Massive Click Fraud Ring Shut Down
One of the largest click fraud rings ever detected, originating from China, has been shut down by click fraud monitoring firm Anchor Intelligence.
"This is really the first time anyone has ever been able to catch click fraudsters 'in the act.' Anchor has identified fraudsters down to the publisher site, IPs used (likely via botnets), and even the names and address of some perpetrators," an Anchor spokesperson told WebProNews.
Ask Makes Move to Cut Click Fraud
By Mike Sachoff
Ask.com has tapped Anchor Intelligence and will use its ClearMark software to score all of its paid search clicks.
The goal of Ask's partnership with Anchor Intelligence is to protect its advertisers and partners from paying for fraudulent clicks.
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