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Analysis Articles

Weblogs for PR – plenty of opportunity awaiting

The initial findings of the EuroBlog 2006 survey on weblogs and communication management were published Tuesday, offering some interesting analysis on the state of awareness and acceptance of blogs by the PR community across Europe.

Demonstration: Visual Data Analysis

As a follow-up to a recent webinar, Tableau Software is hosting a demonstration outlining the possibilities of visual data analysis.

Competitive Marketing Analysis

The keyword in this phrase gives us a hint – “competitive”. The competitive marketing analysis is an in-depth study of your businesss competition and the markets available to you in order to ensure your advertising and public relations budget dollars are spent where they will be most effective.

Making the Most of an SEO Competitive Analysis
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Optimizing a website can be a challenging task, but make sure you take a good look at what your competitors are doing online, in order to stay on top of SEO efforts for your industry.

Microsoft Talks Up Services Strategy

I’m watching Ray Ozzie on stage in San Francisco. All Microsoft employees can watch it live. I LOVE our intranet (Microsoft’s).

Tragedy Knows No Boundary

Reading and viewing online news coverage of the Katrina hurricane disaster in the US over recent days, I’m just awed by the sheer scale of so many people – thousands according to many news reports – losing their lives, family, and property.

SEO & Competition Analysis Part One

Analyzing your competition should be the second step taken during the SEO process (right after and sometimes even during keyword selection). Looking at what and how your competition have positioned their website where you want yours to be placed will lend great insight into how to get yours there.

SEO & Competition Analysis Part Two
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Once you have optimized the onsite factors from part one of this series it’s time to launch into the external factors. External SEO factors generally refer to the internal links to your, and your competitor’s, website.

Behavioral Analysis: Is Claria Building the Next Great Search Engine?

Claria’s RelevancyRank, a search technology under development, challenges Google, Yahoo, and MSN with a comparison of where they would rank the sites that RelevancyRank (based on behavioral indicators that Claria gathers by following users around with its adware) would rank in the top ten for the phrase “cheap tickets.”

How To Analyze The Performance Of Your Business

How is business? It is the superficial question many people ask business owners in lieu of the standard “how are you”.

ERP Remote Support: Microsoft Great Plains analysis pluses & minuses
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Former Great Plains Software Dynamics/eEnterprise and currently Microsoft Business Solutions Great Plains serves midsize and corporate clients as ERP system in the following countries and regions:

SWOT Analysis Is No Magic 8 Ball

Q: A key investor in my business has suggested that I hire a consultant to do a SWOT Analysis to help plan for the future. I try not to argue with my investors, but I’m not so sure I need to have this done. What do you think? — Laurie B.

Statistical Analysis For Pay Per Click Advertsisng

You have registered your domain name and you now need a web hosting service. So what kind of hosting package do you need and what are the most important features?

Yahoo Search vs. Google and Technorati: Link Counts and Analysis

In what I’m sure will become a heavily linked to article, Tristan Louis offers up his recent analysis. I haven’t had time to digest it fully, but his conclusions are…

Trucking Driver Shortage May Jump To 111,000

The current shortage of 20,000 drivers may increase over the next ten years. And that will affect the tech world along with every other bit of commerce nationwide.

What does an SEO Company really do?
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What does an SEO company really do? Isn’t optimizing my site just fixing the meta tags? Read the article below for the details of what a SEO Company really does.

Yahoo! Trend Analysis Looks To Personalize Search
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Yahoo! has introduced a new patent that may help to create more personalized search results with a process called trend analysis.

FundsXpress and Coremetrics Provide Detailed Analysis of Consumer Behavior Helps Banks

FundsXpress, a provider of Internet-based financial services, and Coremetrics, a provider of hosted Web analytics and precision marketing solutions, announced a partnership to integrate detailed analysis of consumer behavior with online banking, bill pay, and other key channel solutions for financial institutions.

A Visual Look at “Inter-blog-dialogue”

My colleague, Meredith Topalanchik, today coined a new word that describes how word spreads – inter-blog-dialogue.

Microsoft Purchases Groove Networks

The collaboration market just became more competitive. Microsoft has acquired Groove for undisclosed terms.

The ‘Matrix’ Help for Keyphrase Analysis

Keyword analysis is a major part of search engine marketing. Choose the right key phrase,check the market and calculate the ROI in terms of time and money.