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Algorithm

Is Brand the Key to Ranking on Google? Syndicate content

A recent SEOBook article highlights a good deal of evidence that Google is placing more emphasis on brands than ever before. Author Aaron Wall takes an in depth look at how Google's algorithm has evolved over his own SEO career, and points out some hints Google has provided in the media as to where its headed before answering a few questions from me for this article.

Yahoo Continues Search Update Syndicate content

As the index receives another round of tweaks at Yahoo, the search gurus there managed to fix an annoying Site Explorer issue.
News Tags: Search, Yahoo, Algorithm, Update

Rose Explains Digg's Outage: Algo Update Syndicate content

Midday visitors to Digg yesterday encountered its "out of service" message. Kevin Rose explained why on his blog.

Trust and Authority in Google's Algorithm Syndicate content

If you’ve ever been to search engine conference and attended a site review session chances are you’ve heard panelists mention duplicate content penalties and filters. For “normal” people these problems are real, however with Google a double standard exists for trusted authority websites.   Case and point the SERP for [Green Real Estate] screen shot below:

Addressing Assumptions of the Original PageRank Syndicate content

When the original PageRank algorithm was conceived, it was built around the a mathematical formalization called random walk or RW.

Can Google's Algo Co-exist with Trust? Syndicate content

In a previous article, Is Universal Search Harder?, I discussed how a universal type of search can actually make finding what you are searching for more difficult. Google includes their own version of Universal Search in many of their search results pages, bringing us news, images, videos and so forth along with traditional web pages.

The Stumbleupon Algorithm Syndicate content

How does the Stumbleupon algorithm really work.? I have no idea, and I doubt anyone else really does know for sure, other than core programmers at Stumbleupon. I do know one thing though, Tim is probably the person who has spent the most time studying Stumbleupon, analytically. Whilst I really appreciate facts, where there are a lack of facts I appreciate discussions that at least try to create models based upon extensive research data

Because Algorithms Are People Too...Oh, Wait Syndicate content

Google has yet to create an algorithm that approximates how the human mind processes things. They're working on it, of course, but it is still a textual (as well as contextual and behavioral, and mathematical, among others) process rather than a pure cognitive process. And that creates a gap that is hard to navigate when writing for the Web: write for the reader or write for the spider?

Skype Knocked Out By The Algorithm Syndicate content

VoIP company Skype experienced a massive outage due to a problem the company blamed on a deficient network software algorithm.
News Tags: VoIP, Algorithm, Outage, blog, skype

Google's Market Share Growth Slows Syndicate content

Hitwise reports that Google’s market share for May is 65.13%. While fielding nearly two thirds of all US searches is definitely not a bad thing, Google’s market share didn’t grow over April 2007. In fact, it actually declined 0.13 percentage points. While the amount is minuscule (representing 0.2% of their market share), for the first time in recent months, some of the other major search engines actually gained market share.
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