All Posts Tagged Tag: ‘Affililate Marketing’

Online Affiliate Marketing Spending To Hit $3 Billion

In 2008 online marketers will spend $2.1 billion on affiliate marketing fees, with U.S. online affiliate marketing spending hitting $3.3 billion in 2012 according to a new report from JupiterResearch, "US Online Affiliate Marketing Forecast, 2007-2012."

The report found affiliate marketing remains popular because it is performance based, has a low risk and requires a small initial investment. Marketers tend to work with affiliates that attract the most traffic to their sites, which results in a handful of affiliates bringing the majority of traffic and sales.

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AdWords Pay Per Action Hits Beta

The new pricing model offered by Google to its AdWords clients means those advertisers will only pay Google when a customer converts in a specified way.

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