Social Media Optimization: Which Sites Matter?

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Is there life beyond Del.icio.us?

An excellent post this week from Read/Write Web compares the social bookmarking sites and concludes that there are two dominant players – del.icio.us and StumbleUpon. The rest of the pack, including Yahoo MyWeb, appears to be substantially behind.

Note: This comparison does not include social news sites like digg. Watch for a future post that will cover these sites.

Read all the comments – it seems there are a few anomalies in this data, and some sites that were not reviewed. But all in all, it’s a good start at comparing the features of the social bookmarking sites.

Clearly social media is gaining ground. If you are interested in getting traffic from social media sites you must offer an easy way to bookmark your content on these sites.

Although del.icio.us is the front runner, the list is growing. A list of 20 or more social media sites can really clutter up a page.

Thanks to Lee Odden’s team, PRESSfeed clients now get a nifty drop down menu for all social media sites at the end of each RSS feed article.


Add to Del.icio.us | Digg | Yahoo! My Web | Furl

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Sally is the author of Website Content Strategy blog: Information about the shifts in media consumption and the use of
technology in marketing and PR so business can stay in touch with
their rapidly moving audiences.

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