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Social Networks Don’t Waste Time, People Do.

Social Media Only the Latest Scapegoat for Productivity Loss?

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There are 45 Comments. Add Yours.
  1. It is no different than someone reading the newspaper while working, if it is not part of you job, you should not be doing it in the workplace. Now departments such as Customer Service and Marketing, they should be using it, but only in the way that it relates to the company and for personal use.

  2. Great article Chris!

    I completely agree with you on this. SM is just being used as a scapegoat for lack of productivity, without closely analyzing what is really eating employees time.

    Keep the great content coming!

    Cheers from Cancun,Mexico.

    Camilo Olea

  3. I find it amazing for companies that block social media sites, really complicates the effort if you have other people that use these sites to communicate, share, and present information from an event or other activity and you don’t have access. Companies are scared because they don’t educate their staff, and don’t fully understand the benefits of being friendly and social.

    For example using facebook, gave me the opporutnity to connect directly with CEO’s of companies for a meaningful discussion. This really helped shorten the time and effort required to connect with people in the industry. Conversely, if your playing farmville all day then of course there is no benefit to the company!

    But principles in the company need to understand that by blaming the social media apps is not the answer, they need to blame their own structure and processes. Regardless if the person is playing online they are simply not engaged in the business and that is far more of a problem and a fundamental one at that. The waisting of human potential is a crime against humanity!

  4. You’ll get out of social media what you want. If you spend hours socializing and playing games than sure you are wasting time that could be spent marketing. You can waste time with anything. I could easily spend hours going through my email. It’s what you choose to do with it that counts.

  5. Social media is definately a new way for losing productivity – just track the amount of time office workers spend time chatting online, little wonder why companies need to hire more to get the same job done!

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