It seems that one of many recipes for viral success these days is to play off of an already viral phenomenon. Of course, it helps if you have the broadcasting power that comes with that of Saturday Night Live. This past weekend's show was hosted by Adam Levine, who participated in one of the classic-to-some digital shorts.
The video would be YOLO, and features, in addition to Levine, comedy troupe The Lonely Island (which includes SNL vet Andy Samberg) and rapper Kendrick Lamar:
The video has the web abuzz here on Monday morning, and people all over Twitter are talking about how hilarious it is.
Yolo is now my ringtone! #snl
— Ciara Mc Donnell (@ciaramcdonn) January 28, 2013
yolo with kendrick lamar n adam levine LOOOOOOL #snl
— suzie (@suzanaodzala) January 28, 2013
— Beth (@bethalicious83) January 28, 2013
— Shannon Fitzgerald (@safitz2) January 28, 2013
— Craig Chavez (@ListDeCraig) January 28, 2013
Adam Levine Hosted SNL this week...this "YOLO" music video was a highlight of the show!!A must see! fb.me/InkyZJpG
— Bill & Shelly (@Lite98WakeUpSho) January 28, 2013
— Jennifer Ballard (@itsjentastic) January 28, 2013
— Ronnie (@texmexinjersey) January 28, 2013
— Sandra Porter (@Miss_SLP) January 28, 2013