Should the Jack In The Box Blog?

Get the WebProNews Newsletter:

[ Business]

Here’s the debate of the day at The Blogging Enterprise Conference. It came up during Shel Israel’s talk.

Should this guy – the icon from the Jack In The Box ads – blog? I say no. Others like Scott Allen and Matt Mullenweg – who surround me here in a blog sandwich – disagree. Matt says he would read it.

Personally, I don’t think Jack should blog. He should stay in the box. Blogs are for real people. Flash web sites are for characters. I stand by my earlier position on character blogging. What do you think?

Reader Comments

Steve Rubel is a PR strategist with nearly 16 years of public relations, marketing, journalism and communications experience. He currently serves as a Senior Vice President with Edelman, the largest independent global PR firm.

He authors the Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice.

Should the Jack In The Box Blog?
Comments Off
Top Rated White Papers and Resources

Comments are closed.

  • Join for Access to Our Exclusive Web Tools
  • Sidebar Top
  • Sidebar Middle
  • Sign Up For The Free Newsletter
  • Sidebar Bottom