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Search Landscape Statistics

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Here’s the most interesting stats pulled from SEJ’s coverage of “The Search Landscape” session at SES.

* 24% of clicks on Google go to AdWords.

* 20% of search conversions happen during first session, 33% occured 5-8 weeks later.

* Google driving 11.1% of shopping/classified traffic, Yahoo ~5%, MSN<1%.

Andy Beal is an internet marketing consultant and considered one of the world’s most respected and interactive search engine marketing experts. Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian.

You can read his internet marketing blog at Marketing Pilgrim and reach him at andy.beal@gmail.com.

Search Landscape Statistics
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