Saying ‘Heck No’ To NoFollow

    February 14, 2007
    WebProNews Staff

Loren Baker is mad as hell and he’s not going to take it any longer. He’s nailed his 13 reasons why the NoFollow attribute sucks to the blogosphere wall and banned them from Search Engine Journal.

Saying "Heck No" To NoFollow
Saying "Heck No" To NoFollow

From now on, when Google sees the attribute (rel=”nofollow”) on hyperlinks, those links won’t get any credit when we rank websites in our search results. This isn’t a negative vote for the site where the comment was posted; it’s just a way to make sure that spammers get no benefit from abusing public areas like blog comments, trackbacks, and referrer lists. — from the Official Google blog, January 2005.

As the saying goes, the road to hell is paved with good intentions. NoFollow has to be called a good intention based on its genesis. Depriving spammers of the benefit of link love