Salesforce Unveils 'Wave Analytics' Application

Chris CrumBusiness, Featured

Share this Post

Back in October, Salesforce announced Wave, the Salesforce Analytics Cloud, marking the company's entry into the $38 billion analytics market. On Thursday, it unveiled its first Wave Analytics App, Sales Wave Analytics.

Sales Wave Analytics marks the inaugural app for the Wave Analytics Apps line of apps, more of which will come later. Sales Wave Analytics will provide sales teams with personalized templates, historical analysis, and the ability to take immediate actions.

"Until today, analytics were not built for everyone," said Alex Dayon, president of products, Salesforce. "We are changing the game by combining intuitive analytics with business processes in Wave Analytics Apps, so every business user can not only see performance in real-time, but also take actions directly within the apps."

The templates in Sales Wave Analytics are called Sales Wave Accelerator Templates, and let you browse all Salesforce sales data, including things like pipeline management, forecasting, quarterly business reviews, team performance, etc.

salesforce wave analytics

"For example, a sales operations executive will be able to instantly conduct a real-time pipeline analysis and cross reference it with product sales performance from their mobile phone to determine whether they need to reset forecasts or identify which deals need to be accelerated to hit key targets," the company explains.

With the historical analysis feature, sales leaders will be able to surface historical metrics quickly from any device. Salesforce says they'll be able to "organically explore every facet" of the team's historical performance to discover trends and potential investment areas.

With Sales Waves Actions, teams can create new tasks, change close dates, and engage with people from within the app.

Salesforce tasks

Sales Wave Analytics is in pilot mode for the time being. Only select customers can access it, but it's expected to be generally available in English later this year. Additional language support will be added in time.

The app will be available on a per user per month subscription model, but the pricing won't be announced until it becomes generally available.

The app will be available on iOS at first with additional device support (presumably Android) later.

Images via YouTube

Chris Crum
Chris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.