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Pushing Offensive Content Off Google Front Page

By · April 11, 2007 · Leave a Comment
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Dear Kalena…

On my personal Google page I have noticed some defamatory posts about me from an obscure chat room I was involved in 5 years ago. I’m being accused of posting there now as someone else. I have contacted the webmaster of the relevant site but he refuses to delete the offending posts. Any idea how to adjust my 1st page Google index to push these ugly things out of the way?

Thanks David

Kalena’s Answer:

Dear David

That’s not too difficult. If the information is offensive and/or defamatory, you can always threaten the Webmaster with legal action unless they remove it from their site.

If the Webmaster does not believe the information warrants removing and you have no legal options (e.g. the information is protected by freedom of speech or similar), you will just have to optimize some pages on your site for your own name and/or build some links from popular sites to your site using your name in the link text to ensure you rank higher than the offensive content. If you have an unusual surname, this should be easily achieved.

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About Kalena Jordan
Kalena Jordan was one of the first search engine optimization experts in Australia and New Zealand and is well known and respected in the industry, particularly in the U.S. Kalena was one of the founders of http://www.SearchEngineCollege.com and is currently Director of Studies and SEO tutor for the online training institution. Kalena is a member of SEO Consultants and has spoken at the popular Search Engine Strategies Conferences. She is also a moderator at the Search Engine Watch Forums and author of the popular Search Light newsletter.
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