PubCon Las Vegas: A Chat With Andy Beal

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We managed to slip a few questions about WebmasterWorld’s PubCon, which starts November 14th, to marketing guru Andy Beal as he was packing his bags for the trip to Las Vegas.

PubCon: A Chat With Andy Beal
What Are Andy’s Thoughts On PubCon?

Andy makes frequent appearances in the Blog Talk section of WebProNews, and our readers likely know him from his regular posts on his site, Marketing Pilgrim.

Like many search industry professionals, Andy will make the trip to PubCon, to be held in Las Vegas this week. While some WebProNews folks will make the journey to WebmasterWorld’s Search & Internet Marketing Conference (see why it’s shortened to PubCon?), we wanted to get some insights ahead of the fun, and Andy was kind enough to respond to a request for comments.

I asked him who he felt would be the big attention-getter at this latest PubCon, and he picked author and Federated Media Publishing chairman John Battelle. "He understands the business end of the search industry, so his keynote will be very interesting."

If there is a can’t miss session for this PubCon, besides the one Andy and our Mike McDonald will take part in as panelists, Andy thinks it will be the Interactive Site Reviews and SERP Quality Control Forum. "Matt Cutts, Tim Mayer, Greg Boser, Todd Friesen, Danny Sullivan – how could you miss a panel as strong as this?" Andy asked. How indeed. I think this one will be packed. Let’s hope the air conditioning can handle the crowd.

Like all of the better conferences, PubCon has evolved over time. I asked Andy about his feelings for the upcoming version, given his attendance at past PubCons. "I think it’s stepping up to a new level," he said. "The quality of keynotes – especially convincing Danny Sullivan to keynote a rival conference – shows just how far PubCon has come."

WebProNews plans to bring our readers additional coverage of PubCon throughout the week. Be sure to check back with us for more news from the event.

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David Utter is a staff writer for WebProNews covering technology and business.

PubCon Las Vegas: A Chat With Andy Beal
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