The Obama campaign isn't waiting for any mandatory push, as they have officially switched the President's page to the new Timeline. And as you can see from the image above, the team is using to new design as a prominent campaign ad for the last four years under Obama.
It appears as though the team has done their work on the Timeline, cleaning it up and adding various life achievements and milestones. For instance, if you go to "2004" on the President's Timeline, you'll find events have been created for his election to the Senate in November, as well as when he and the First Lady made their final student loan payment in January.
Scrolling down, you'll find other big events like the birth of his first daughter Malia on July 4th, 1998. as well as his marriage to Michelle on October 3rd, 1992.
The Obama campaign has added a bit of humor to the Timeline as well. If you scroll all the way down to the bottom, for the entry on the President's birth, you'll see this:
I'm sure we all remember why that's funny.
It shouldn't be a surprise to anyone that the Obama team is keeping up with the times when it comes to social media. Obama has always put the effort into joining and participating in various forms of social media. He recently joined Google+ and promptly hosted a Hangout right after the State of the Union Address. Last year, the President joined Foursquare, Instagram, and Tumblr.
As of right now, Obama's new Timeline page is being debuted to over 25.4 million people who like him on the site.