PR Week Interviews Digg’s Jay Adelson

Keith O’Brien at PR Week has an interview with digg’s Jay Adelson.

If you’re not familiar with it, digg is a very popular site that allows users to determine which stories make front page news, making citizens the editors of their own news source.

Steve Rubel is a PR strategist with nearly 16 years of public relations, marketing, journalism and communications experience. He currently serves as a Senior Vice President with Edelman, the largest independent global PR firm.

He authors the Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice.