Portuguese Internet Users Reached Nearly 4 Million in September

By: Chris Crum - November 27, 2009

comScore released findings this week from a study of the online habits of Portuguese Internet users. Interestingly, they found that the Portuguese Internet audience grew to nearly 4 Million users in September.

Over 3.8 million people age 15 and older accessed the Internet from a home or work location in Portugal in September, viewing an average 1,843 pages and spending an average 1.9 hours online per person during the month.

"Portugal represents a dynamic and growing Internet market in Europe with users continuing to be more active and engaged online," said Mike Read, comScore managing director for Europe and Ibero America. "The average Internet user in Portugal is spending more time online engaging in different behaviors such as reading news and articles, search, conducting personal financial transactions and social networking. As these behaviors continue to take hold in the Portuguese market there will be an increasing number of opportunities to leverage the Internet for marketing and advertising purposes."

Google sites are the most popular in Portugal, according to comScore’s data. Here’s a look at the top 15 online properties for Portugal:

Portuguese Internet - What Properties are Popular?

Naturally, social media plays a big role in Internet use in Portugal, but it is not Facebook that dominates there, according to comScore’s numbers. Here are the top ten social networking sites:

Portuguese Internet - What Properties are Popular?

The figures for both charts exclude traffic from public computers, such as those from Internet cafes. They also exclude access from mobile phones and PDA’s. I’m willing to bet that social networks and Google sites are pretty popular among mobile users in Portugal though.

Related Articles:

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> Google, Bing Perform Well In Latest comScore Report

> "Time Spent Online" Report Puts Microsoft Way Ahead

Chris Crum

About the Author

Chris CrumChris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.

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  • http://www.blackleatherchair.org jimmahon

    Not only the Portuguese Internet audience grew to nearly 4 Million users but also many countries over the world.

  • Francisco

    Imagine guys! Portugal is a tiny country with just about 10 million people from which 4 million are internet users! AWESOME! I am Portuguese myself and live in the south ( Algarve ) and I spend about 3 hours everyday when it is not more! Thanks to everybody who have allowed us all to be able to navigate in such beauty that internet is! It is marvellous to live in 2009! Better than that just a nice warm girl around our arms and legs! See you!

  • Murilo

    It looks like tose numbers were inflated with Brazilian acesses. It is curious that, among the websites with greater % change, are Brazilians sites like Brasil Telecom (30%), UOL (29%) and Terra (36 %). Why Portuguese Internet users would suddenly increase their interest in not-new Brazilian sites well known among portuguese speaking comunity?

  • Guest

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  • http://www.metropolitana.pl restauracja krak

    great one! thanx for this comparing

  • webix

    No Facebook? This is crap.