Pinterest Tests New Design with Better Navigation, More Informative Pins
Pinterest, which hasn’t seen a significant redesign in quite some time, has announced that they will be testing a fresh look in the coming weeks.
Pinterest says that the changes stem from user feedback.
First up, Pinterest wants to makes it easier to find content across different categories on the site. The test makes navigation “faster and more intuitive,” and puts a new button which drops down to contain tons of options – both categories and more broad sets of content like “popular pins.”
Next up, Pinterest’s test make individual pins bigger, and more full of content.
“Pins are bigger and we’ve added more information related to pins, so it’s easier to find things you’re interested in. For example, on each pin, you’ll see pins from the same board, other boards this pin was pinned to, and a whole slew of related pins,” says Pinterest.
The result is less whitespace and more relevant info to spring off from when you’re done looking at the particular pin. Related pins could be a huge deal to get people to delve deeper into the content offered on the site.
Pinterest also says they’ve made the whole site experience faster.
Not everyone will wake up to the new Pinterest design test. They say that it will only be previewed to a “small group of people over the coming weeks.” After that (and after some more user feedback), Pinterest will roll it out to additional users.