Finally, after all the hype that has surrounded Pinterest, it actually has mobile apps for Android and iOS (iPhone and iPad versions). It's pretty impressive that the social network has been able to gain so much traction without such apps, but it has, and this should only help it gain more.
"iPad owners may have the best Pinterest experience yet," the company says in a blog post. "Our new iPad app is perfect for sitting on the couch, on a train, or in bed where users can effortlessly discover, save and organize the things that interest them. The app offers users new ways to engage with pins, whether swiping the screen to resume browsing after viewing a board, or using the embedded browser to see what others are pinning from their favorite sites."
"iPhone owners have made it clear that they want to see more pins," the company adds. "The faster, redesigned iPhone app introduces a 2-column layout that lets users see more, so that they can find the pins they’re looking for and get back to their lives more quickly."
On the Android app, Pinterest says, "Android owners have been very vocal with their requests for an app – every product announcement we’ve recently made has resulted in the question 'What about an Android app?' We were listening, and our custom-designed Android app makes it simple and fast to pin, so that the time you spend on Pinterest is as productive as possible. We also made sure the app works well on Android phones and tablets, regardless of your device’s cost, speed or screen size."
The company notes that Kindle Fire users will be able to download the Pintetest app from the Amazon Appstore for Android later this week.
Pinterest has been able to get by without mobile apps thanks to its adequate mobile site at m.pinterest.com. This site will still be available if you don't want to bother with another app.
App store visibility should only serve to get more people using the service, however. Last week, Pinterest opened up to everyone (meaning invitations are no longer necessary), and that should help too.