Pandora’s Diversity Numbers Warrant Some Semblance of PraiseBy: Josh Wolford - August 21, 2014
In Greek mythology, Pandora was the first human woman created by the gods…
Nah, I’m just messin’ with you – I’m not going to go down that route. Congratulations are in order, however, to Pandora Radio, for releasing the first set of diversity statistics that don’t immediately trigger a massive groan.
There are groans to be had, but the initial response is more along the lines of huh, well would you look at that?
According to Pandora’s just-released diversity numbers, the company is 50.8 percent male and 49.2 percent female. Let’s put that into perspective.
Throughout this recent unveiling of the diversity, the company that came closest to a 50/50 male-female split was eBay, with 58/42. Companies like Apple, Google, and Twitter all divulged that 70 percent of their companies are male.
So – in short – good on you Pandora. That’s awesome.
Ok, where’s the groan? Here’s the groan:
Also, when it comes to ethnic diversity, Pandora is still 70.9 percent white.
“When I think about all the different kinds of people who are listening to Pandora across the globe, our employees should look like them. The diversity of our audience and artists are a great benchmark for us to use as we evaluate our own company. And it’s clear there’s work to be done,” says Pandora founder Tim Westergren.
“Pandora was founded in Oakland, which is one of the most diverse places in the world. We get to eat Ethiopian and Jamaican food for lunch, we catch Latin music when we take walks around the office, and at the end of this month, our employees will march in Oakland Pride and see Pandora’s company sign right above them on our building,” he says.
Well, at least there’s Ethiopian food.
Images via Pandora