Quantcast
Facebook Finding More Ways to Compete with Google
· 43

Apparently Facebook is not content with only taking over the web, but wants to get some penetration into the physical world as well. Taking a cue from another dominant company, Google, Facebook is now giving brick and mortar businesses decals to put in their windows. While Facebook tells WebProNews the decals are currently only a test with a small number of businesses, I would expect this to be expanded in the future.

Demand Media Aims to Sort Out eHow Content Confusion
· 61

eHow, Demand Media’s most heavily trafficked property, which frequently has how-to articles ranking very well in Google resutls (not to mention videos in YouTube),  just announced a big change to how it provides content. I had a conversation with eHow General Manager Gregory Boudewijn and Stewart Marlborough, the general manager of Demand Studios (the content arm of Demand Media) about what this means for readers, as well as content contributors.

Why Facebook’s News is Great News for Your Site’s Traffic
· 26

Facebook gave the web a lot to chew on with the announcements it made at its F8 developer conference this week. Essentially, it comes down to Facebook consuming/connecting more of the web. For more about the announcements, read this. Now it’s time to think about what it all means for businesses, and fortunately, it probably means good things.

Getting More Facebook Fans and Monetizing Them
· 26

It seems like Facebook is controlling more and more of users’ online time, and that doesn’t appear to be on pace to change anytime soon. Facebook is already on the path to controlling more content, online retail, and online identification, and who knows what all announcements we’ll see come out of the company’s F8 developer conference this week?

Are You Blogging Within Your Fair Use Rights?
· 34

With all of the struggles and controversies surrounding the news industry these days, there is a lot of confusion out there about what falls under fair use and what doesn’t. The more savvy bloggers who have been in the game for a while usually have a better grasp on the concept, but there are still plenty of others who aren’t so well versed. After all, anyone can start a blog, and not everyone comes from a news or legal background.

Businesses Should Know About These New Local Features from Google
· 35

Facebook made some of the biggest news of the week with the anouncements from its developer conference, as far as online business goes, but Google had some significant news about local search that may have taken a backseat, but should not be ignored.

Microsoft Advertising Exec To Leave For AOL
· 2

A longtime Microsoft employee who plays an important role in the company’s advertising department is leaving the organization, according to a new report.  Then here’s the detail that may make his departure especially embarrassing for other execs in Redmond: Alex Gounares is heading to AOL.

LinkedIn Has New Ways to Drive Targeted Traffic to Your Site
· 38

When you think about traffic-driving social networks, LinkedIn may not be the first thing that comes to your mind, and truth be told, there’s a good chance it will not drive the kind of traffic Twitter or Facebook will for your site. However, some sites have found it to be a quite valuable traffic tool, and the company seems to want to further cement its status as such.

Do you get substantial traffic from LinkedIn? Let us know.

Facebook’s Plans to Take Over the Web
· 25

So, earlier in the week, we talked about how absorbed the web is going to get by Facebook. Based on Facebook’s announcements at F8 today, that is most certainly the goal of the company, and given the tremendous adoption of Facebook by users in general, and by important partners with content, get ready to get more absorbed.

Will Google’s AdSense be in Trouble Because of Facebook?
· 23

Facebook is infiltrating sites all over the web. These sites are happy to add Facebook’s social plug-ins. What if Facebook launched an AdSense-like product – a product that lets publishers stick relevant ads from Facebook on their sites for a cut of the money?

Where Does Location Fit into the SEO Equation?
· 25

We’re living in an increasingly open and revealing world where people are eager to tell you where they are, where they’ve been, and where they’re going. Not everyone is so eager, but location-sharing is a rising trend that is not to be ignored. Naturally, the phenomenon will have a growing impact on search.

There is still plenty of room for conversation about what location means to search.  Tell us what you think.

Google Launches New Features for Google Reader
· 10

Google announced some changes it has been making to Google Reader over the past month. These include support for HTML5 HTML5 <video> and <audio> tags. This is helpful for sharing content with friends using mobile devices.

Another new feature is the "not interested" option for Google Reader’s recommended items. This lets you hide these items and let Google get a better idea of the kinds of things you aren’t into so it can make the recommendations better going forward.

Google’s Shares Sink Below $500
· 3

Even more than the average individual, Google shareholders seem likely to wind up marking the end of the week by having a few drinks.  Google’s stock was below $500 when the closing bell rang today, and the stock actually hasn’t closed lower since October 5th of last year.

You can see the state of things for yourself below.  Google closed at $488.52 on October 5th; now, more than seven months later, it’s only a little bit higher at $493.13.  Not good.

Augmented Reality App to Provide Greater Value to Local Businesses

It’s a very interesting time for local businesses. Mobile apps are opening many different opportunities for them to be discovered and new and creative ways. Likewise opportunities for engaging with customers and providing them with offers are becoming increasingly apparent.

Layar
, which makes a pretty useful augmented reality app, announced Layar Stream today, which will fuel the discovery of augmented reality content that is available around you.

New Data From Google Can Help You Optimize Your Site for Conversions
· 33

Google has just started sharing more detailed data for each individual search query in the Top search queries feature in Webmaster Tools.  Google used to just report the average position at which your site’s pages appeared in the search results for a particular query.

Google Buzz Gets Even More Integrated with Email
· 6

Over the last month or so, most of the discussion around social media has been mostly related to Twitter and Facebook, as both recently had their developer conferences and introduced some new things to get people talking. We haven’t heard a whole lot of discussion around Google Buzz. When we have, it’s still mostly been about privacy.

Twitter Promoted Tweets – Advertising With or Without Them
· 25

Twitter has finally unveiled its business model in the form of "Promoted Tweets". The company refers to this as a "non-traditional" and "easy" strategy that "makes a ton of sense for Twitter." Promoted Tweets are described as ordinary tweets that businesses and organizations want to highlight to a  wider group of users.

Would you pay to promote a tweet? Let us know.

6.7 Billion Tweets Forecast For January 2011
· 5

Forecasters of all sorts have been working overtime the past week or so, discussing floods in the U.S., Greece’s economy, and elections in the U.K.  Now here’s a little something for the tech community: Pingdom has predicted that Twitter will process 6.7 billion tweets in January.

OneRiot Launches Out of Beta, Intros Trending Topics Engine
· 1

OneRiot has officially moved out of beta today, and while doing so has also launched a realtime Trending Topics Engine.

"Our trending topics engine detects breaking stories and emerging trends faster than anyone else," OneRiot’s Courtney Walsh tells WebProNews. "And the topics are more detailed: we won’t just tell that iPhone is trending right now, we’ll tell you why."

Microsoft Edges Google In Mexico
· 2

Mexico’s online population has jumped 20 percent in the past year to 15.5 million Internet users making it one of the fastest growing markets, according to a new report from comScore.

"With more than 15 million Internet users in Mexico and growing fast, advertisers are increasingly turning to the digital medium to reach their desired audiences with increased sophistication and efficiency," said Ivn Marchant, comScore Country Manager for Mexico.

Bing Brings Social Experience to Shopping Results
· 6

Microsoft has added a new social sharing feature to Bing Shopping, which lets people share products with members of their social circle via Facebook, Twitter, or email. "Folks can now ask for input before they make that important purchase," a representative for Bing tells WebProNews.

Google Nixes AdWords Maintenance, Announces Webinar
· 2

AdWords professionals know by now not to fiddle with their accounts on the second Saturday of every month; maintenance is always scheduled to occur from 10 AM to 2 PM.  Google’s going to allow everyone the opportunity to be extra-productive this month, though, cancelling the maintenance session and preparing a free webinar, too.

Apple Readies iPad Release for at Least 18 More Countries
· 5

Apple announced today that the iPad will be available in 9 more countries starting May 28. The company had delayed international release to keep up with domestic demand.

  These countries include:

More Relevant Results: Google or Bing?
· 55

Remember when Bing launched its recipe results? Now Google has launched a similar feature with recipe rich snippets. "For example, if you were searching for an easy to make thai mango salad, you can now see user ratings, preparation time, and a picture of the dish directly in search result snippets," explains Google. It may not be incredibly far-fetched to suggest that maybe Bing’s offering nudged such a feature into development, whether or not Google would admit this.