Read WebProNews
With Friends!
Microsoft Talking Smack About Apple

Ahh, now you know why I still read my feeds. TechMeme doesn’t catch stuff like this, invaluable as it may be.

Frank Shaw works for Waggener Edstrom and heads the Microsoft account and has his take on Apple’s week at MacWorld.

Nielsen: Google Search Share…Dropped?
· 2

The December 2007 figures from Nielsen//NetRatings show the US search market share for Google declined from the previous month.

Google Dumps Bush Attorney In Viacom Suit

Phil Beck represented the George W. Bush campaign in Florida during the disputed 2000 election, but he won’t tote the heavy briefcase for Google against Viacom.

You Can Sell Just About Anything Online
· 1

They’ll probably call me something snotty like "bucolic" or "pedestrian" but I just don’t get it: paying somebody for their reservation at a trendy restaurant.* Matter of fact, the 30-days in advance but only if you’re of the desirable clientele idea sounded dumb enough – as though they’re giving out death vaccines or something.

The good news is there’s a market for everything – that’s the thing about humans, some blow the curve but the rest are still 1.8 percent away from being chimps.

Didit: Search Spending Slowed In December

If someone standing next to you gets hit with a pebble, the logical response is not to panic.  Panic should only occur if lots of large, heavy rocks come afterward.  Now, although this scenario may exaggerate the matter, the pause after the first stone bears a resemblance to the situation faced by search marketers.Didit: Search Spending Slowed In December

Online Amateur Videos Get Fewer Comments
· 1

Professional online video content may attract more comments than user-generated content according to Accustream iMedia Research report, "User Generated Video 2005-2008: Metadata Metrics."

Total user-generated videos published in 2007 reached an estimated 1.2 million, along with 26.5 million related comments.

Facebook Group About Police Crashes Falls Apart
· 3

A group focused on British police car crashes has existed on Facebook for quite some time, and a number of the wall posts don’t make it look so bad – the original members (self-proclaimed officers themselves) just seemed to commiserate with one another.  Others created a sort of game about injuries and propertyFacebook Group About Police Crashes Falls Apart damage, however, and not all onlookers are amused.

Chasing Social Media Influence

The concept of opinion leadership – that 90 percent of the world is influenced by the other 10 percent – came out of a study conducted by Lazarsfeld, Berelson and Gaudet.back in 1944. 

Chasing the Influencers is the search for that 10% and has long been a part of a PR and marketing.

In that early study opinion leaders are defined as people who are more influential within their social networks than others. Isn’t that interesting – within their social networks. The more things change the more they stay the same.

Rock Band Downloads Reach 2.5 Million

MTV has announced that players of its Rock band game have downloaded more than 2.5 million songs since its launch on November 20, 2007.

A Metallica pack is currently the game’s best selling music download, followed by three song packs from The Police, Queens of the Stone Age, David Bowie and a collection of Black Sabbath covers. Best selling singles are Foreigner’s "Juke Box Hero", followed by Creedence Clearwater Revival’s "Fortunate Son," Weezer’s "Buddy Holly" and The Knack’s "My Sharona."

Law School Symposium on Net Neutrality
A friend of mine at the San Francisco Law school just let me know about a symposium the law school is holding on Net Neutrality.

SEO Tips for Harder Economic Times

In this month’s Target Marketing Magazine, a TopRank authored article on how small businesses can gain a competitive marketing advantage by leveraging content promotion, blogs, social media and universal search was featured.

Blog to stay sane in real estate

A soft real estate market affects all parts of the economy. It presents an opportunity for blogs to shine with the information they can present to detail seekers.

Searchers Want To Know About The R Word

It should be the Frau Blucher of words and if we believe in that marketing genius that was "The Secret" we shouldn’t dare throw it out there. Nonetheless, the braver the media gets at using the "r" word, the more people are searching for it.

Thus, they’re all putting the energy out there like seeds and are waiting to reap the harvest.

Recession. There, I said it, now let’s get on with it.

Jupiter Pegs Online Local Advertising At $8.9B In 2012

At this point, it seems like the majority of finance-related discussions revolve around loss, not growth.  Jupiter Research still sees some positive things happening in the mid- or long-term, however, and has predicted that local online advertising will be worth $8.9 billion in 2012.

Akamai As Proof Of A Non-Neutral Net?
· 3

An interesting Net Neutrality micro-debate has surfaced surrounding Akamai and whether Akamai’s services are a violation of Net Neutrality principles. This argument, produced by an influential Internet law professor, was used to illustrate that the Internet has never been neutral.

Akamai As Proof Of A Non-Neutral Net?

Enterprise Decision Management and Managing Costs

While the primary focus of applying EDM to customer service should not be cost containment or reduction, there is still a role for EDM in managing costs. For instance:

Google Struggles In China

Google continues to struggle with lower user awareness in China compared to Chinese search engine Baidu according to Pearl Research’s new report "Baidu vs. Google: A Study of Search Engine Preferences among Chinese Youth."

Addressing Assumptions of the Original PageRank

When the original PageRank algorithm was conceived, it was built around the a mathematical formalization called random walk or RW.

Your Web Startup Is A Basket Of Fail
· 16

One person took a few hours and about a hundred dollars to build a credibly effective music search engine, and why that experience demonstrated how addressing problems will be a better use of time than building the next Google.

Schmidt Speaks At NASA Celebration

Eric Schmidt might have seemed a little out of place speaking at a luncheon commemorating NASA’s 50th anniversary; an astronaut or someone who had at least worked for the agency might have been a more commonsense pick.  Schmidt had some interesting things to say, though, and effectively stirred up several discussions.

Conference Saturation Can Lead to Burnout
I think conferences are great for coming up with business ideas and making meaningful friendships and business relationships, and I would not have as many opportunities as I have now unless I went to many conferences back in the day.

But I think I have been going to about 8 or 10 conferences a year for the past couple years and have got burned out on them. I am going to be at Elite Retreat this year, but am hoping that I can take a break otherwise.

Report Released on Global Analytics Stats

Analytics vendor, VisiStat, has released a new report containing a summary of Global web analytics statistics they collected over 2007.