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in it's current format ---- their movie selection is lame and the TV clips and shows that people love are available elsewhere - don't mess with a good thing...

now, if Hulu was able to provide a HUGE back catalog of old tv shows and a HUGE selection of old and new movies --- they might be able to get $5 bucks a month or less ---

but without drastic content upgrades, HULU would drop like a rock by charging money, very very very few websites that provide free content are able to launch pay sites.