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5 commentsFriday, May 1, 2009
Rumor: Google Working On New News Delivery Service
Would Bring You News You Didn’t Know You Wanted
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4 Comments
Great news
I would love to have some more good news. If Google want to provide that, I will do everything to spread the word.
There is so much bad news out there, so a new type of media with a positive focus would be more than welcome.
In my experience more and more people are running away from the traditionel media, simply because they alway present the worst possible news.
that would be assuming that
that would be assuming that google's algo's can tell the difference between bad news and good news. That is quite challenging, let me show you an example.
I use google adsense on one of my sites, one day we had a headline that had something to do with unjust death row convictions. The site covers social justice, green issues, corp social responsibility and things like jobs and events for those subjects ... next thing I know I look at the site later that day and every ad on the front page has to do with getting a trial lawyer for felony convictions...
Google has changed its cookie tracking technology to run cross sites, so now everyone visiting my site and say a car review site will get news having to do with say "green cars" but I doubt that would stop them from showing you news for an article about how a man in a " car" drove it into a crowd of people at a "green" event. (I know gruesome but it is an example).
However I think in general this would be a very good thing to have this level of personalization. My hope would be that they would open up this capability to online media sites and let us use the technology to parse the news we present and personalize it for our readers based on previous interaction. It would also be great if they allowed us to use the content as well from news writers and turn into a mega associated press so to speak. there are some services out there like that today that are driven with an ad revenue split model, but none of them can offer the personalization that google can.
One Step Beyong Google Alerts
This definitely sounds like something I would be interested in. Sounds like its one step better than Google Alerts, although I am assuming you will also need a Google Account to use this. If they are able to get the New York Times and Washington Post on board with this new project, I am sure many more will follow in the no-too-distant future. Either way, I look forward to checking this out when it becomes available.
Smart Move since newspapers are becoming obselete
Since the story of Bolder's newspaper shutting down, I've noticed more papers are making the move online. Google is in a real good position right now to push the content for the newspapers and grab additional revenue for some type of pay for newspaper placement model.
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