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3 commentsThursday, January 8, 2009
Is Your Press Center Holding Back Marketing Opportunities?
It's One Element of Branding That You Can Actually Control
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2 Comments
Press Centers
Funnily enough, I was thinking exactly the same this afternoon as I searched through company press centers (as I do daily) in search of information.
Your article contains good advice, and, might I add that companies would also aid researchers and writers by providing some illustrative content, even if it's just their company logo, in their Press Centers.
Helen Leggatt
BizReport
RE: Helen Leggatt
Thanks Helen. That's a good point too. As a writer, graphical content is always appreciated when covering a piece of news. And supplying a company logo can only help the brand.
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