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Searching with LinkedIn is now also more personalized. "One of the most important factors in ranking search results is the searcher’s network. This means that every matching search result is evaluated based on who is executing the search," says Kozak. "The end result is a personalized relevance algorithm that places the professionals that are most likely to be of interest at the top of the first search results page."

Wow, that's pretty cool search feature. But I have to agree with Ian Hendry, there is not much info available when you look up companies. Maybe at some point they'll add this.

You refer to being able to search on company data with this feature, but this remains poor. LinkedIn is still a horrible place to be looking for company information, because although it indirectly lists many millions of companies, it holds no real data on any of them. Until it switches away from a personal focus this will remain the case.

Also, I am curious how the productivity features to help make new introductions sits with the policy LinkedIn has of discouraging members to accept invitations from people they don't know.  I guess we're still dependent on a mutual contact feeling comfortable enough to link us.  And then it only works for people we are only a hop away from anyway; it's not introducing us to the entirely unknown who just happen to want what I market -- prople who, arguably, are ones I'd rather meet.

Ian Hendry
CEO, WeCanDo.BIZ