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I think bounce rate would be a much better way to measure pagerank than incoming links. Anybody can manipulate a website to have a lot of inbound links if they have the time, but they can't keep users on the page if the quality is poor

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Hmm. See any correlation there? "This is exactly the pattern you would expect from a program designed to flush out terms with higher bounce rates and test them across other sties," writes the post's author QuadsZilla. "Moreover, this isn’t the first time I’ve recognized this pattern, it happens every 2-3 months on average." Quadzilla then notes the absence of any such information in Google's SEO starter guide, but points to a few cluews in the Analytics support page.

I wish we knew for sure if bounce rate was considered for high SERPs or not. I would make life so much easier.

We have a http entry page that is the starting point for customers using our SaaS application. When people hit that page they are immediately being "bounced" to our https secure application, and currently there is no google tracking code on our application pages. The entry pages are therefore being considered bounces.

Q. Would placing tracking code on our https application effectively decrease this bounce rate?

Anything else we should consider here?

I have been wondering about bounce rates as a ranking factor. There are several sites that I have been tracking with a 3rd party tracking tool (no Google analytics on the sites) and I have noticed a few things:

- Sites with low bounce rates rank better.
- Sites with more content rank better.
- Sites where the user stays on the site for a long time rank better.

There are certain sites that can accomplish all of these easier than others. For example, a 2,000 page e-commerce site can accomplish all three easier than a 10 page site whose content never changes. But Google shouldn't penalize the 10 page site over the 2,000 page site IMHO. For example, why should a service orientated person need a 2,000 page site? They probably don't have the time to maintain such a site or can afford someone to do this.

The problem is how do you do this so that it doesn't become a full time job for each site?

Bounce rate doesn't seem to be a factor for SERP. And securing the top SERP is the most important factor for attracting visitors.

Bounce rate is a good indicator of website quality, but it is hard to get for all websites.

if a website does not run analytics, how google can calculate it??

Not sure if this article is accurate over bounce rate and here's why:

Most blogs have content on the main page (index.php), and in this case a visitor leave from that main page which will increase the bounce rate. In my estimation this doesn't weigh in the overall pagerank, but incoming links do.

Hopefully I made a valid point.

Agree, one should add bounce rate as one of the important metrics. Every change made in homepage or any other landing page can be related to the bounce rate.

A low bounce rate proves the you have quality site and visitor wants to explore more of it.

But if you have affiliate site or displaying adds then you can go with high bounce rate but it should show in ur increase in revenues

Google can track bounce rates from analytics code and alkso if you have the toolbar downloaded.