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1 commentWednesday, November 19, 2008

Utilizing Match Types Can Save Your SEM Dollars

In a Time When Every Marketing Dollar Counts

1 Comment

By Andrei (WPN reader) - Sat, 11/22/2008 - 16:35

Using broad match and

Using broad match and negative words could be tricky if you taking out too many words. I prefer instead exact match and testing more keywords rather than using broad match with negative words.

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