Audiences, ad revenue go elsewhere

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2 commentsThursday, November 13, 2008

Unauthorized Content Spread Costs Publishers Dearly

Audiences, ad revenue go elsewhere

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By Used Eagle (WPN reader) - Fri, 04/24/2009 - 14:05

So content theft could be

So content theft could be depriving publishers of massive amounts of money. Attributor calculated, "Using a cpm of $1, 42 percent of publishers studied are missing out on up to $50k in annual ad revenue; 33 percent are missing out on up to $250k in annual ad revenue and 25 percent are missing out on more than $250k in annual ad revenue from off-site content."

By Guest (WPN reader) - Thu, 11/13/2008 - 12:46