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14 commentsMonday, October 13, 2008

Text Ads Get More Clicks Than Video Ads

Young favor video ads

13 Comments

The income gap is the most

The income gap is the most significant with video ads, with 49 percent of consumers likely to click video ads making less than $50K a year- and only 13 percent making over $150K.

May be.

Image ads are performing better than video ads.
Dexzone

nice

Video ads look good but most people don’t click on them.

Great post

Thanks for the great info

textads

What are some of the better sites selling publisher ads for lower traffic sites?

Totally True

Totally true. I have been using adsense (all variations) and measuring my efforts with Google Analytics, video ads have a poor performance compared with text ads.

Great fact Mike

Interesing post, and I would have never thought that about video ads.

I am totally agreed with you

I totally agree with you text ads generates more revenue than video

find more details on my blog

Great Article

Good Info,

Thanks

South Georgia Classifieds

I agree

the problem with video is it is kinda dragging and it takes time for the viewers to see the whole ad unlike in a text that is exact to the point and very accessible.

 

Wine Blog

Re: Glad to hear

It is glad to hear that many of the clicks come from text ads. I think many of the ads are text ads instead of images in terms of google ads shown on websites. At least on my site there is more text ads compared to images. However images do has the benefit of attracting the attention of the visitors. But when words appear to be catchy it made visitors imagine and want to see the what the ads will look like. Images in this case may lose its clicks because perhaps it does not show what the visitors like to see or had already lost its sense of surprise

It's true

It's true that text ads are performs well than video or image ads.

google has to reconsider on this issue, as they going to invest on more video and image ads.

Lanka reporter

 I can't imagine too many

 I can't imagine too many video ads performing well given their intrusive/annoying nature. It's interesting to see those below 25 clicking on them though, good article.

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