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2 commentsTuesday, May 27, 2008

Citysearch Accused Of Encouraging Click Fraud

Lawsuit complains of ad click abuses

2 Comments

click fraud

This is an old story. The PPC model the bread and butter of Google has long been criticized as being blatanly unfair. It is a known tactic of competitors to click each others ads thereby lowering the  budget  available  for  advertising. Google claims it has worked out a system to nab cheaters but certainly suttle manipulation of thes ads will  dmage any advertiser.

A search tool company called gogimon is talking about a massive PAY PER ACTION or PPA that will avoid cheaters and cheating

click fraud

This is an old story. The PPC model the bread and butter of Google has long been criticized as being blatanly unfair. It is a known tactic of competitors to click each others ads thereby lowering the  budget  available  for  advertising. Google claims it has worked out a system to nab cheaters but certainly suttle manipulation of thes ads will  dmage any advertiser.

A search tool company called gogimon is talking about a massive PAY PER ACTION or PPA that will avoid cheaters and cheating.

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