WebProNews

Hi there,

I have a small company that sells a certain food products in Toronto Canada. I am looking to drive traffic to the site to help generate sales for that company.

All of the domains i am looking to buy are .ca

This is the question; if I go to adwords in Google, and use there search for ‘key words’ service I get a list.  In my case  95% of the key words ads available for sale in .ca as a URL

sssyyyxxx.ca

There are like 200 domains, before i spend 2500 i was wondering if these names would help me build traffic to my primary company. I am in a very generate industry and it seems to own allot of keyword URL’S to such specific searches would add value to my company? What do you think?

I was hoping to get your opinion?

Kind regards,

David

Many astute advertisers know that parked domains convert two or three times better than Google or Yahoo search engine clicks.

The examples you gave are what give domain parking a bad name, however there are many REAL generic and expired domains that have excellent traffic like RumCakes.com or Computer.com - those are real and they convert for advertisers. Generally generic domains do the best, like the examples just given.

I'll tell you the reason they don't want to show parked domains on a one by one basis is b/c then you could cherrypick the domains which converted best for you as an advertiser and do deals direct. "Direct Navigation" traffic is the purest traffic there is and it converts really well, therefore it is also a threat to Google.  This is why it must be lumped together as a package.

It is estimated that parked domains make up 3% of Googles traffic.  But if it converts at double the rate then does that not make it about 6% of total conversions to sales if parked domains do this well.

Even Google's own internal tests have shown direct navigation domains to convert better than search.