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4 commentsTuesday, January 29, 2008

Google's Mobile, Print Ad Advantage: Barcodes

Yes you have seen this idea before

3 Comments

By Jerry Whiting (WPN reader) - Thu, 01/31/2008 - 14:56

CueCat? Did someone say "CueCat"?

I thought we all learned something from the CueCat Experience. I know I did. Wrote about it too: www.azalea.com/WhitePapers/CueCatPostmortem.pdf

Let's not assume that just because barcode readers in cell phones works in Japan, it's going to leap across the Pacific and be embraced by one and all. Even Google might find this a hard cell here (pun intended).

Just my two cents worth...

By streetstylz (WPN reader) - Wed, 01/30/2008 - 14:19

The NeoReader

Based off the award winning Lavasphere technology developed in Germany by Gavitec, the NeoReader features NeoMedia's patented resolution technology combined with Gavitec's ultra-small footprint and platform independent algorithms. It is able to read and decipher all common non-proprietary 2D codes (Data Matrix, QR, Aztec, Maxi) as well as URL embedded 2D codes and all 1D UPC/EAN/Code 128 open source codes. The NeoReader supports direct and indirect code linking, which guarantees maximum interoperability with already existing platforms like 2D Data Matrix Semacodes, and Japanese QR links. This allows the user to click on a variety of codes with a single application installed on their mobile device.

The NeoReader ushers in and inaugurates a brand new era of innovative mobile enterprise and optical code reading solutions for the wireless industry. Visit get.neoreader.com to download the free application, and instantly transform your mobile phone into a universal code reader.

By Tell Dodo (WPN reader) - Tue, 01/29/2008 - 21:49

Alternative to barcodes

Telldodo presents an alternative to print barcodes: keywords that are easy to remember and easy to type in. Just enter the simple key-phrase at telldodo.com and get back the original URL, however complicated it may be. For example: "light saber toy"