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Wednesday, December 20, 2006

Are You Inventory Rich and Cash Poor?

1 Comment

Excess Inventory Management Comment.

I read through your article, if I may call it that. And, you seem to be pretty much right
on the money. May I add a couple of comments please?

While I agree, all those reasons are valid and true, I believe you left a couple of reasons

why excess inventory happens, and what another inventory management solution is.

1. From my observation, one common reason is a basic. Anybody in business should have
learned the "Law of one price". The ONLY price that matters for any product, is the price
that consumers are willing to pay for it. Everything else is "perceived value" which means
absolutely nothing. Now, I know especially in the case of smaller business/inventors,
they're so darn proud of their product (which they should be) however, it becomes like

their
baby, so they think it's priceless and attach an inflated price to it, and are insulted
with any price offered that's lower than their "perceived" value. If I invented a watch,
that keeps absolute perfect time, has higher quality materials/durability than a Rolex, and

if I make it solid gold, put it on the internet and mail 1 million people and let them know

I'll let it go to the highest offer....my watch is only worth what the highest offer
is...even if it only sells for 1/2 the price it cost to make. My highest bid = $32.50. Cost

to produce = $ 275.00. I'm out money, but, it doesn't change the fact that my watch is only

worth $32.50...whatever the CONSUMER is willing to pay for it. NOT what I want to sell it
for. Does that make sense?

My point number 2 is this:

I see all over the place, and being a liquidator myself, I get a lot of flack for offering
low prices on excess inventory. No matter how you look at it, while liquidators may not be
the best inventory management solution, they ARE a solution for moving unsold merchandise
quickly. And let's not forget, it helps the consumers buy products for less, too. We all
too often forget, the CUSTOMER is number one, not US (the business owners). Humans have
always wanted more for less...it's built into us. Most people aren't born with silver
spoons in their mouth, so they have no choice BUT to find good deals.

Another business principle that people forget also, is this:

A dollar of expense is worth more to your business than a dollar of income in your pocket.

How soon we humans forget simple rules/principles, huh? lol

So, while you may not like the fact that you have excess inventory, it doesn't change the
fact that you do. You have it, so what are you going to do with it?

You can donate it, destroy it, liquidate your excess goods, keep your unsold merchandise
and hope one day it will sell, but you MUST do something.

Accept the fact, that some things are out of our control, excess inventory WILL happen,
sometimes through no one's fault, and when it does, what are you going to do about it?

My suggestion, liquidate it....you get quick cash (yes, I know...not as much as you wanted,

but I don't get everything I want either!), you get the product out...then move on,
continue to grow, and do your best to not let it happen again.

That's just my 2 cents....well, 1 cent...I'm a liquidator...I offer less!

Thank you and have a great day!

Edward Blackwell
http://qwiksell-liquidator.com
1(206)350-7557

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