Netflix To Add More Highly-Rated And Exclusive Content
Netflix is about to become a little more choosey about the content it pays for, with the goal of delivering customers more titles they actually want to watch.
This is according to Variety, which recaps some words spoken by CFO David Wells at the J.P. Morgan Technology, Media and Telecom Conference. He reportedly said they’ll be expanding the breadth of content over the next few quarters via Netflix originals as well as licensing more exclusive 4/5-star content. Wells (pictured) is quoted as saying the company wants to “continue to expand the content library meaningfully.”
The company is expected to spend about $3.2 billion on streaming content this year, with higher-rated and exclusive content being more of a focus at the expense of “depth”. It sounds like there will be fewer titles available, but the ones they have will be better. We’ll see how it plays out. If this amounts to Netflix dumping a significant amount of content, there will no doubt be a lot of people angry at the loss of titles.
Luckily, Netflix still offers its DVD-by-mail service (in the U.S.), which still has a pretty extensive catalog. Even as the world moves away from the disc format, and into digital programming, one could argue that Netflix’s DVD service is as important as ever. Its breadth of available titles has always been one of its strong points, and with physical video rental stores like Blockbuster going under, and Redbox not offering much in the way of older titles, Netflix’s DVD service remains a go-to option for those older and harder-to-find movies and shows. If you’re a horror movie nut like me, for example, it’s still a very relevant service.
It also gives Netflix users access to HBO content. You can get HBO shows on DVD through Netflix that you can’t even get from HBO Go.
The point is, if Netflix reduces its streaming catalog by too much, it could actually benefit its DVD service. Last month, the company said 6.7 million are using that.
Either way, Netflix’s plans should translate into more interesting weekly lists on our end.
Netflix announced this morning that it is expanding into six more countries in Europe.
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