Follow, Like, and Share in March Madness 2011

Depending upon your location in the world, each month has its own intricacies and highlights. October may bring back memories (or lack thereof) from Oktoberfest. December is often synonymous with frenzy of holiday demands and travel. March, in the United States, is dominated by college basketball. This Sunday, the NCAA will release the 68 teams competing for the national championship, and the madness will officially begin. Although there appear to be no trending topics on twitter regarding March Madness (thanks @charliesheen), it is guaranteed that basketball’s dominance of conversations over the coming weeks will bounce pass its way into social media.

Although the NCAA will be streaming all the games live online, I expect to see some equally spectacular memories coming from twitter and Facebook this year. As social media’s relevance continues to gain, so does the crossover between social media and major social events like the NCAA tournament. The obvious place to start is on NCAA’s twitter and Facebook pages. The Facebook page seems to be a open venue for rooting for your favorite team, as already evident:

Michael MarrUniversity of Louisville will surprise everyone – go Cards!! 22 seconds ago · Like · Comment

Also look for some great lists of tweeps to follow during March. The Official NCAA March Madness twitter has a great list of college basketball coaches. Universities have done a great job utilizing these twitter accounts to promote their team:

and even their sponsors:

Enjoy the great college basketball action, and be sure to share your favorite lists, pages, tweeps, and other social media sources in the comments here.