If you thought March Madness was only about college hoops, you were dead wrong. It's all about the Benjamins. From TV networks to the NCAA itself, everyone is trying to get a piece of the pie this time of year.
Some interesting stats to consider while watching the final four this weekend:
A 30-second spot during the first round of the tournament can go for $100,000. That same ad in the finals goes for over $1 million.
The NCAA makes 96 of it's annual revenue in March.
$3 billion is bet in office pools across the country, over 50 million Americans participating.
96 percent of Americans will watch some part of the tournament.
cbs/turner sports paid the NCAA 11 billion dollars for coverage of march madness over the course of 13 years...where is that money going?
@momomoses7 I CAN'T STAND THE NCAA. UGHHH. Stop acting like you care about the students. You care about exploiting their talents for money.
http://t.co/k5wg1GxD The money goes to its conference.A school gets paid $1.5M for each game it plays in the NCAA tournament:
http://t.co/2Rjvx9TP | Let's fight world hunger, instead.NCAA coaches stand to make a TON of money for tournament success:
NCAA makes billions..and some of the athletes probably have to borrow money for a soft drink!