MSN Video Gets Update

    September 26, 2007

Microsoft has released a new version of MSN Video, offering users and advertisers a better experience by improving the ability to find premium and user-generated video content from the MSN Video library along with adding new sharing features, and introducing a new time-based advertising delivery model.

 MSN Video Gets Update
MSN Video Gets Update

The new MSN Video makes it easier for users to search the video content from 40 video content providers as well as video from across the Web. MSN Video now integrates Soapbox user-generated videos into the same destination and allows users to browse the MSN Video catalog while watching a video in a split-screen format. Users can also create playlists of their favorite videos to share with others.

"This latest release of MSN Video will make discovering, watching and sharing video easier and more entertaining than ever before," said Rob Bennett, general manager, entertainment, video and sports for MSN.

"By increasing the discoverability of our deep catalog, making it easier to share videos with friends, and improving the advertising model, we are continuing in our mission to make video an integral part of the MSN experience."

The advertising delivery model for MSN Video, now delivers advertising based on the amount of time a users spends watching videos, instead of the number of clips watched. MSN Video users will see pre-roll ads before the first video and then see additional ads no more than once every three minutes while viewing videos.

The new version of MSN Video is available today in the U.S. and in a beta version in Brazil, Canada, Germany, Italy, Japan, Spain and the U.K.