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Mothers All Over Social Networking

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More than any other demographic group, mothers seek out their online peers for support and advice, according to a new report from eMarketer.

Social networking and community sites attracted an astounding 70% of mothers online. In addition, 13% of MySpace visitors are moms. My bet is they are checking out what their kids are doing online. In addition, Meetup, a site that helps people with similar interests find each other, has garnered more than 35,000 stay-at-home mother members.

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Steve Rubel is a PR strategist with nearly 16 years of public relations, marketing, journalism and communications experience. He currently serves as a Senior Vice President with Edelman, the largest independent global PR firm.

He authors the Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice.

Mothers All Over Social Networking
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