Missing Children Gain Awareness on Flickr

    May 5, 2006

Yeah, I’ve got Flickr on the brain, but this is an important post. MIT Advertising Lab points us to the best use of Flickr yet.

The National Center for Missing and Exploited Children posts its missing children photos to Flickr.

The Center should take it one step further and encourage visitors to add a missing children badge to their blogs and Web pages. These online billboards could turn into an easy and viral awareness campaign.

Be sure to consider this Flickr-fueled tactic for your next online awareness plan.

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Kevin Dugan is the author of the popular Strategic Public Relations blog. Kevin is Director of Marketing Communications for FRCH Design Worldwide.

Visit Kevin’s blog: Strategic Public Relations.