Microsoft Jumps on YouTube Bandwagon

    September 19, 2006

YouTube has made online video so cool, that Google, Yahoo and now Microsoft wants in on the act.

CNET has full details of Microsoft’s plans to let people upload videos via its new service Soapbox.

Soapbox users will be able to rate, comment on and tag the videos, create RSS feeds and share links with others via e-mail. They will also be able to embed the Soapbox player directly on to their Web site or blog.

Microsoft has plans to eventually let people embed video links in messages sent via Windows Live Messenger.

The service launches later today, but Microsoft obviously believes it can win audience share without Firefox users, as the site is only available in IE. :-(


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Andy Beal is an internet marketing consultant and considered one of the world’s most respected and interactive search engine marketing experts. Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian.

You can read his internet marketing blog at Marketing Pilgrim and reach him at