Microsoft Continues to Separate Fools From Their Money
As part of it’s ongoing efforts to eliminate unsolicited Email, Microsoft announced a settlement of a suit against alleged “spam-king” Scott Richter and his email-marketing firm, OptInReallyBig LLC.
As part of the settlement, Mr. Richter agreed to pay Microsoft $7million and has pledged to reform his business practices to prevent unsolicited email from reaching those who say they don’t want it.
“The goal remains for us to separate spammers from their money,” Microsoft general counsel Brad Smith told Reuters, “This is simply not going to be a profitable activity for people who engage in it.”
Statements like that may sound more than welcome to the millions of Internet users who’s boxes are over-filled with spam emails however Microsoft itself has been responsible for a fair share of spam over the years and folks like Mr. Richter represent the tip of a much larger iceberg.
Microsoft currently brought over 135 cases against spammers before the courts in the past two years. It says it plans to reinvest monies claimed from spammers in enforcement and monitoring programs.
Jim Hedger is the SEO Manager of StepForth Search Engine Placement Inc. Based in Victoria, BC, Canada, StepForth is the result of the consolidation of BraveArt Website Management, Promotion Experts, and Phoenix Creative Works, and has provided professional search engine placement and management services since 1997. http://www.stepforth.com/ Tel – 250-385-1190 Toll Free – 877-385-5526 Fax – 250-385-1198