Uber has Uber for Business, and now Lyft has Lyft for Work.
The pink-mustachioed company has just introduced a new way for companies to pay for their employees' rides – when appropriate of course.
Lyft for Work allows companies to issue Lyft credit to employees that carry certain restrictions. For instance, a credit can come with the caveat that it must be used on rides to and from the office or a particular work event. Credits are further customizable, allowing employers to set time and place parameters like only good from 8pm to 2am or only good on rides in a certain area.
Lyft is also promoting its new Lyft Line carpooling service by offering credits that only apply if riders use this ridesharing format.
"Not only can Lyft commuter benefits improve morale and productivity in the short term, but insights on commute lengths and schedules can also help inform future HR decisions to keep employees happy long-term," says Lyft. "By encouraging their employees to share the ride, companies nationwide are pioneering a movement toward more efficient, affordable commutes and ultimately, a happier workforce."
Lyft for Work is initially launching with 29 corporate partners, including Adobe and Stripe.
"The average American has a daily commute of 50 minutes, and studies show that the commute is one of our least favorite parts of the day. And across the country, nearly 80% of workers drive to work alone. Imagine if that 80% of people filled the seats in their cars through Lyft — we could eliminate rush hour congestion, drastically reduce travel time and make the commute more enjoyable," says the company.